Her Beautiful Brand

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👉 Check out the Realtor Hub for more materials on real estate marketing: including weekly content inspo, caption templates, and tools to help you grow your brand the smart way.

Staring at a blank screen wondering what to post as a realtor is exhausting. That’s where simple social media calendars come in.

You don’t need to be a content wizard to go viral. You just need consistency, strategy, and a calendar that helps you post with purpose. A good calendar tells you what to post, when to post, and why it matters, so you’re not just active, you’re effective.

Here’s how to use a simple calendar to grow fast:

1. Plan for Trends + Value:
Include 2–3 trending reel or post ideas each week that you can tie into local real estate. Mix in value-packed tips like “how to prep your home for listing” or “what buyers are loving right now.”

2. Balance Your Content Pillars:
Use your calendar to rotate between local market insights, behind-the-scenes, testimonials, tips, and personal content. That rhythm keeps people engaged and builds trust.

3. Batch + Schedule Ahead:
Set aside 1–2 hours a week to batch your content using your calendar. Use free tools like Meta’s Planner or Later. This frees you up to focus on client work without ghosting your followers.

📈 Realtors who stay visible, stay booked.